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An analysis of notices published by the UN Panel of Experts (POE) calling for submissions and email correspondence this writer has had wit...

Tuesday, May 10, 2011

Microsoft and Skype: A marriage made in heaven?

Today's shock announcement that Microsoft has paid US$ 8.5 Billion and bought Skype has many wondering about what the outcome would be. That MS paid in cash has been reported on one news outlet as a snubbing of the banks.

Skype has been popular not only as a social video chat platform but as a communications platform for small and medium enterprises (SME). If any major changes are brought about by MS it is they who would be most affected.

Whatever the future holds for Skype users, it is clear that an era has come to an end. Microsoft would have to demonstrate that they are capable of charting a new era while retaining the confidence of the huge bank of Skype users. Any loss of confidence among Skype's customers would see newcomers cash-in on a market that for them would be like manna from heaven.

Read what ZDNet has to say: Microsoft buys Skype, so what happens next?

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In Words

Loved and mentored by parents with values and discipline and a passion for good English; guided by teachers who wouldn't spare the rod to ensure excellence; copywriter; on-line journalist; editor-in-chief; and at long last, giving into the passion; Freelance Writer.

Nurtured in advertising and PR from freelance copywriter to account director and agency head; engaged throughout to humanitarian work in NGOs including the Red Cross and the UNDP; and experienced in both public and private sectors.

Looking forward to a future of writing on diverse subjects; sharing knowledge and experience; enriching the lives of others; but most of all, acquiring more knowledge and using it to make the world a better place for all.

More of my writing:
* Fuelling the Peace Process * Concepts for decentralisation of government * PEACE: Is it still an elusive dream? * Interview with the late Major General Trond Furuhovde first Head of the Sri Lanka Monitoring Mission * How polar bears are affected by global warming * Red Cross takes lead in clean water for Sri Lanka flood victims * The poorest hardest hit by Sri Lanka floods *