Featured Post

Ban Ki-moon Should Reject the Report of the Panel on Sri Lanka and Restore Confidence in the UN

An analysis of notices published by the UN Panel of Experts (POE) calling for submissions and email correspondence this writer has had wit...

Tuesday, June 16, 2009

Britain's got 'Hulk'

Its an international brand using 'raw meat' to promote their new brand of 'meat-scented' perfume. No blue waters, no sleek yacht, no romance. Only a stripped down version of Britain's famous talent judge.

No doubt everyone's going to be watching whether this is going to be a 'hot' sell or another marketing disaster.

Its in the Guardian ...

No comments:

Post a Comment

In Words

Loved and mentored by parents with values and discipline and a passion for good English; guided by teachers who wouldn't spare the rod to ensure excellence; copywriter; on-line journalist; editor-in-chief; and at long last, giving into the passion; Freelance Writer.

Nurtured in advertising and PR from freelance copywriter to account director and agency head; engaged throughout to humanitarian work in NGOs including the Red Cross and the UNDP; and experienced in both public and private sectors.

Looking forward to a future of writing on diverse subjects; sharing knowledge and experience; enriching the lives of others; but most of all, acquiring more knowledge and using it to make the world a better place for all.

More of my writing:
* Fuelling the Peace Process * Concepts for decentralisation of government * PEACE: Is it still an elusive dream? * Interview with the late Major General Trond Furuhovde first Head of the Sri Lanka Monitoring Mission * How polar bears are affected by global warming * Red Cross takes lead in clean water for Sri Lanka flood victims * The poorest hardest hit by Sri Lanka floods *